Hallmark is taking the gay out of gay apparel.
Hallmark's "Holiday Sweater" ornament quotes the words of the beloved Christmas carol "Deck the Halls," but with a slight change - they've turned "don we now our gay apparel" into "fun" apparel.
That caused a little controversy - one Facebook user posted on Hallmark's page, "It's OK to be GAY!! Fix your dumb ornament!" Hallmark says "Today it has multiple meanings, which we thought could leave our intent open to misinterpretation."
The Hallmark statement went on to explain that the ornament was created in the spirit of "fun."
- Rob Archer